2024
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Baidu is committed to exploring the symbiotic relationship between AI technology and traditional culture. By integrating AI with intangible cultural heritage, Baidu aims to transform the stories of intangible heritage into visual designs, creating intelligent avatars that fuse traditional elements with a modern aesthetic. Leveraging its strengths in search technology and encyclopedic content, Baidu will aggregate this content in the form of an AI-powered museum, using anthropomorphic figures to provide detailed explanations. This will allow users to easily access knowledge about intangible heritage and experience its unique charm and profound significance through interactive engagement.Users can search for relevant intangible cultural heritage names to access information on project categories, historical development, cultural features, inheritance, and protection of intangible heritage. Upon entering the encyclopedia entry page, users can interact with anthropomorphic figures representing intangible heritage, ask questions, or engage in activities such as AI-powered costume changes or word chain games. This transforms traditionally complex and difficult-to-understand intangible heritage content into something lively, engaging, and accessible, enhancing users' emotional connection with intangible cultural heritage.
Credits
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Changzhou Keep Feeling Cultural and Creative Co., Ltd
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Communication Design - Character Design
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New Vision Integrated Marketing Communication Co., Ltd.
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Conceptual Design - Exhibition & Events
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Shanghai Young Asian Scape Landscape Design Co.
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Landscape Design - Public Landscape
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Filinvest Alabang Inc.
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Architectural Design - Public Spaces