London Design Interview

Here at London Design Awards, we celebrate different views, opinions, suggestions, and openness in moving towards success. Thus, let’s take a closer look at the interviews from our worldwide winners and get inspired by their success today!

London Design Awards interviewee - Sahra Bukhari

Designer, United States


Sahra Bukhari approaches fashion design through storytelling, emotional connection, and creative exploration. Inspired by themes of identity and imagination, her work examines how ...

London Design Awards interviewee - Samraddhi Shrotriya

Designer, United States


Samraddhi Shrotriya is a graphic and product designer based in Las Vegas whose work explores how visual language shapes emotional perception and human behaviour. Through projects l...

London Design Awards interviewee - Zhang Jingyue

Designer, China


Zhang Jingyue is a designer focused on inclusive and healthcare-oriented product design, with a strong interest in addressing real social needs through thoughtful innovation. Her w...

London Design Awards interviewee - Yijun Huang, Jinghan Cao and Mingru Qi

Designers, United States


Yijun Huang, Jinghan Cao and Mingru Qi work across UX, healthcare technology, and AI-driven product experiences, combining backgrounds in human-computer interaction, product design...

London Design Awards interviewee - Yuehong Zhou

CarePath AI, China


As a former Huawei UX Designer and co-founder of CarePath AI, Yuehong Zhou works at the intersection of healthcare, AI, and human-centred interaction design. Her projects focus on ...

London Design Awards interviewee - Fuad Ali and Rahat Kunakunova

Duette Studio, United Arab Emirates


Fuad Ali and Rahat Kunakunova...

London Design Awards interviewee - Zarina Majidova

Clover, United States


As a Senior Product Designer at Clover, Zarina Majidova focuses on creating clearer and more intuitive digital experiences within commerce and fintech environments. Her process com...

London Design Awards interviewee - Ji Yoon Ahn

Asana, United States


Ji Yoon Ahn is a Product Designer at Asana, where she creates thoughtful and scalable digital experiences centred around human needs and intuitive interaction. Driven by a curiosit...

London Design Awards interviewee - Jaehyeok Lee

Designer, United States


Jaehyeok Lee is a multidisciplinary designer in New York whose work spans product, brand, and digital platforms with a systems-driven mindset. Drawing from a background in material...

London Design Awards interviewee - Xuejiao Liu

UX Designer, United States


Xuejiao Liu is a Chicago-based UX designer whose work bridges technology, business strategy, and human-centred design across complex systems and consumer products. Guided by resear...

London Design Awards interviewee - Jian Liang

Designer, United States


Based in New York, Jian Liang designs across scales, from water filtration plants and train terminals to aviation hubs and private residences. Guided by a curiosity about how archi...

London Design Awards interviewee - Fan Na, Yi-le Zhang, and Clair Sun

Designers, United States


Fan Na, Yile Zhang, and Clair Sun are product and AI design leaders whose combined expertise spans UX research, generative AI systems, and scalable digital platforms. Together, the...

London Design Awards interviewee - John Shen

Tectonic Associates, China


John Shen is an architect and interior designer who believes that strong design begins with addressing specific needs and contextual realities. By responding directly to spatial co...

London Design Awards interviewee - Hanke Wang

Designer, United States


Hanke Wang is a new media artist and designer whose practice spans character design, game systems, and card-based works. Grounded in visual storytelling and world-building, Wang ap...

London Design Awards interviewee - Eri Mineta

Designer, United States


Inspired by the balance and harmony found in nature, Eri Mineta creates visual experiences that feel calming and instinctively intuitive. Her designs reflect a sensitivity to shape...

London Design Awards interviewee - Sophia Lampropoulou

3D Season, Greece


Sophia Lampropoulou is a Greece-based product and wearable designer and founder of 3D Season, whose work bridges cultural narrative and digital fabrication. Through 3D printing and...

London Design Awards interviewee - Wen-Hsueh Wu

VVU Arterior Co., Ltd., Taiwan


Wen-Hsueh Wu, founder of VVU Arterior Co., Ltd., is an award-winning designer recognised by the London Design Awards for her thoughtful and refined spatial work. Her approach blend...

London Design Awards interviewee - Rachel Yi Lu, Jian Liang and Tian Li

Designers, United States


Rachel Yi Lu, Jian Liang, and Tian Li represent a research-driven approach to architecture that integrates AI, environmental analytics, and infrastructure design. Across sustainabl...

London Design Awards interviewee - Carly Madhvani

Interior Designer, United Kingdom


With a lifelong passion for music and vinyl culture, Carly Madhvani brings a distinctive perspective to luxury interior design. She now focuses exclusively on bespoke DJ consoles a...

London Design Awards interviewee - Isaac Yu

Isaac, United States


Based in Atlanta, Isaac Yu is a streetwear designer whose practice centres on experimentation as a method of progress. Through continuous testing of form, proportion, and detail, h...

London Design Awards interviewee - Serra Semi

We Are Lumen, United States


As a creative director and studio founder, Serra Semi approaches design as a visual language that shapes understanding and decision-making. Through colour, form, and structure, she...

London Design Awards interviewee - Yixi Xue

Dongxi ZhiShang, China


As Founder and Chief Creative Officer of Dongxi ZhiShang, Yixi Xue approaches design as a bridge between tradition and modern life. Drawing from years of practice and reflection, s...

London Design Awards interviewee - Wanqing Zhang

Designer, United States


Wanqing Zhang believes design gains meaning through structure, research, and critical thinking, not surface aesthetics alone. With a background in Communication Design from Pratt I...

London Design Awards interviewee - Julia de Schultz

Ray of Light Prints, United Kingdom


Through Ray of Light Prints, Julia de Schultz explores how design can carry knowledge into everyday environments. Drawing from wide-ranging reading and personal reflection, she tra...