London Design Silver

2025

IK FreeZero Series

Entrant Company

IKEWENNA

Category

Product Design - Underwear

Client's Name

Country / Region

China

The IK FreeZero Series focuses on fundamental body shaping for women, utilizing innovative design concepts and advanced technology to provide modern women with an unparalleled sense of support, peace of mind, and ultimate comfort. This series employs high-tech fabrics, meticulously designed based on ergonomic principles, ensuring that every detail conforms perfectly to the body's natural curves. The patented cup design, refined through meticulous craftsmanship, not only offers stable support but also provides a delicate touch and exceptional comfort. Whether it's daily activities or special occasions, the IK FreeZero Series ensures you feel securely supported and comfortable in any situation, keeping you confident and at ease. Every aspect of the series showcases masterful craftsmanship, from the selection of fabrics to the precision of cutting, demonstrating an unwavering commitment to quality. The FreeZero Series ensures consistent support in any posture, eliminating discomfort or pressure points, whether you're working, exercising, or enjoying leisure time, offering all-day comfort. More than just lingerie, the IK FreeZero Series represents a lifestyle statement, enabling every woman to pursue beauty while enjoying the freedom of unrestricted movement. By wearing the Zero Series, you will experience a new way of wearing lingerie—one that combines secure support with effortless comfort, allowing you to look and feel your best at all times.

Credits

Luo Xiang
Li Zeqiao
More Silver Winners
Product
2025
London Design Awards - SpongeMail™

Entrant Company

Underdog Kitchen Company

Category

Product Design - Kitchen Accessories / Appliances

Interior
2025
London Design Awards - Sequence in time

Entrant Company

FOREASON INTERIOR DESIGN

Category

Interior Design - Commercial 

Packaging
2025
London Design Awards - Junlian Kuding Tea Dongqing Yupin Brand Design
China Agricultural Brand Group

Entrant Company

China Agricultural Brand Group

Category

Packaging Design - Promotional

UX Design
2025
London Design Awards - Homeward: A Journey Back to Tranquility

Entrant Company

Rochelle Ruixue Liu

Category

User Experience Design (UX) - Experimental / Innovative