London Design Silver

2023

Fairy Mountain Nature Education Center

Entrant Company

Chung Yuan Christian University

Category

Communication Design - Communication Design / Other__

Client's Name

Yestudio

Country / Region

Taiwan

The design spirit of the exhibition guidebook of this project aims to get rid of the traditional visual aesthetics, attract the younger generation, bring refreshing elements to the exhibition hall, and attract more young people to experience and appreciate the beauty of Fairy Mountain. The design team created an eye-catching visual identity "Green Light Forest" as the cornerstone of the pavilion's identity. This iconic image incorporates the unique spirit of green forests and fairy ribbons, giving the brand a vibrant personality and energy. And use the three-dimensional manual of the triangular cone to create an immersive sensory experience, so that visitors can fully experience the charm of Fairy Mountain and awaken their inspiration and creativity.

The display brochure uses the plane after the triangular cone is expanded to create an unrestricted visual experience. In the exhibition hall, you will see various interesting ecological knowledge and characteristic landscapes related to "Fairy Mountain". At the same time, you can explore the surrounding products of the exhibition hall, so that you can fully experience the vitality and charm of the exhibition hall.

The design team continues to explore without restraint, truly making design a powerful tool to change the world. This pavilion will present a unique and avant-garde style, incorporating innovative elements, making the brand visual identity and design of the Fairy Mountain Pavilion unique, providing the impetus for it to gain wider recognition and love among the public.

In every corner of the pavilion, it is hoped that visitors can immerse themselves in the beauty and mystery of Fairy Mountain, and leave with an inspired and joyful mood.

Credits

Assistant Professor/Designer
Yi-An Hung
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