London Design Silver

2025

Sculpting & Tummy-Control Shapewear Shorts

Entrant

Guangzhou Mili Technology Information Co., Ltd.

Category

Fashion Design - Lingerie / Intimates

Client's Name

-

Country / Region

China

Gallery

About The Entry

Sculpting & Tummy-Control Shapewear Shorts began with a revolutionary design concept: to move beyond the rigid constraints of traditional shapewear. They innovatively merge the three core functions of shaping, safety, and underwear into one garment, striving to create a "second skin" that truly understands and meets the needs of modern females.

Certified with an exterior design patent, the product features a unique crisscross abdominal band and an ultra-high-waist cut, providing comprehensive compression from the lower abdomen to the stomach. This effectively manages and smooths the lower abdomen, flattening the stomach to reveal an elegant silhouette even under form-fitting clothing like tight dresses or qipaos. Additionally, the product is engineered to enhance body proportions, targeting issues such as mom butt, flat butt, and sagging or sunken buttocks. The innovative 8D reverse-gravity lift cups in the hip area scientifically redirect hip and thigh fat to optimal positions, visually reshaping the figure to an ideal 3:7 ratio while delivering a seamless and comfortable wearing.

The product integrates health considerations and female-focused care through a 10A-rated antibacterial, breathable, and suspended gusset design, effectively ensuring daily skin comfort while thoughtfully addressing needs during menstrual periods. Even on special days, it helps maintain a beautiful silhouette, reflecting its comprehensive functionality.

Material science and sensory dimensions are further explored. The exclusive fabric infused with camellia oil fragrance transforms the shaping process into a pleasant sensory journey, offering lasting subtle fragrance and skin nourishment. Combined with highly elastic spandex, the product maintains a firm yet comfortable fit without deformation, even after repeated wear.

More Silver Winners
UX Design
2025
London Design Awards - CoMove

Entrant

Yifei Chen

Category

User Experience Design (UX) - Best Use of GPS / Location

Product
2025
London Design Awards - Lining-Detachable Knitted Baby Swaddle
Shenzhen PurCotton Technology Co., Ltd.

Entrant

Shenzhen PurCotton Technology Co., Ltd.

Category

Product Design - Baby, Kids & Children Products

Interior
2025
London Design Awards - Rhythmic Realms, Rounded Forms
Arashi interior design co,ltd.

Entrant

Arashi interior design co,ltd.

Category

Interior Design - Commercial 

Packaging
2025
London Design Awards - Powerful Gorilla • Joy Chew

Entrant

Nanjing JoyTech Co., Ltd.

Category

Packaging Design - Snacks, Confectionary & Desserts