London Design Gold

2026

Cheeriocat

Entrant

Jing Yang

Category

Product Design - Toys

Client's Name

Cheeriocat

Country / Region

China

About The Entry

Adventure Puzzle is a multifunctional early education toy that reinvents traditional jigsaw puzzles by integrating puzzle play, board games, and picture books into one compact set. It boasts a unique double-sided design: the front is a standard children’s jigsaw puzzle, while the reverse serves as a checkers-like board game, enabling multiple ways to play with a single product.

The set includes 3 puzzles, a picture-book-style game manual, a dinosaur encyclopedia, one pair of game pieces, one pair of dice, character dress-up stickers, 3 dinosaur stickers, and a reward sticker sheet. During gameplay, children land on special squares to trigger different story scenarios, each offering choices that encourage independent thinking and decision-making. For example, one mission asks them to help a dinosaur fix bad breath by choosing fruit, brushing teeth, or using mint leaves—each choice leads to a different outcome and teaches basic natural knowledge.

Designed with inclusive education in mind, this toy provides gentle support for children with language delay and autism spectrum conditions. Its structured story prompts, repetitive interactive patterns, and visual choice-based gameplay reduce communication anxiety, build expressive confidence, and foster gradual language development in a low-pressure, playful environment. Clear visual cues and a predictable narrative structure also help neurodiverse children improve focus, sequential thinking, and social-emotional understanding.

Since young children cannot read, parents assist by narrating stories, creating warm parent-child interaction. Through playful storytelling and choices, children gradually learn basic natural science, become more willing to speak, and build confidence in exploration.

Targeting families that value early education and quality playtime, it maximizes the value of traditional puzzles, turning simple play into a holistic learning experience combining logic, creativity, language expression, and emotional communication, while offering meaningful developmental support for children with special educational needs.

Credits

Designer
Jing Yang
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