Tomofun, Furbo Dog Camera

About The Entry

Tomofun's remarkable success as a technology company is rooted in the founder's unwavering passion and the startup's exceptional dedication to solving pet owners' daily challenges, resulting in the pioneering "Furbo Dog Camera," which now stands as the #1 best-selling pet camera on Amazon in multiple countries. The company's journey is characterized by a steep learning curve, an exhilarating work ethic, and a mission to introduce innovative products to pet enthusiasts worldwide. In collaboration with Tomofun, the SL+A design team transformed two office spaces, totaling 1,155 square meters, into an environment that embodies joy, delight, and a shared love for animals. Encouraging pets in the workspace, they incorporated soft, pet-friendly curves and accessibility features while drawing inspiration from the circular Tomofun and Furbo logos to infuse whimsy into lighting, archways, and furnishings. The strong brand identity was reinforced with bright yellow and grey accents against natural textures, and secondary branding colors of orange and blue adorned upholstery and paint. Durable, pet-proof materials were chosen, with a focal point being the eye-catching arches that captured natural light, providing design continuity across both floors. Technological upgrades, including voice assistant compatibility, met the needs of a modern tech company, fostering innovation and future growth. Tomofun's heartwarming mission to strengthen the bond between pet owners and their dogs resonates throughout this design, spreading joy and lightheartedness to homes around the world.