London Design Platinum

2024

Shanghai Yongtai Sanli City Sales Office

Entrant Company

Light and Shadow Design

Category

Interior Design - Mix Use Building: Residential & Commercial

Client's Name

Shanghai Xiangyin Urban Construction Investment and Development Co., Ltd

Country / Region

China

This sales center, designed based on Eastern culture, subtly integrates minimalism and natural elements, realizing a rich play of light and shadow for emotional resonance. Its meticulously crafted details, including the dark green marble background of the reception hall, a peaceful atmosphere created for the discussion area, as well as the fine layouts of the bar area and the VIP reception area, etc., contribute to a unique space that fully embodies cultural significance and modern aesthetics.

This project cleverly emphasizes the essence of Eastern culture and minimalism through the perfect combination of form and content, enabling a dream-like artistic atmosphere. When twilight comes on, the marble reception desk featuring patterns reminiscent of ink wash paintings, harmoniously contrasts with the glossy metal art installation, creating a serene environment with profound Eastern cultural significance in the rich play of light and shadow. The crystal-clear Chinese dragon and phoenix installation over the sand table under light showcases the vitality of life while enhancing the spatial transparency, adding a sense of dynamism and liveliness.

As the core of the sales center, the discussion area mainly adopts earth tones, with solid wood wall protection panels and off-white & tan furniture pieces working together to exude calmness and grace. The bar area features simple, clear lines and soft colors, warm and elegant; the VIP reception area styled in an understated manner is decorated with exquisite paintings to highlight the delicate, rich Eastern aesthetics, immersing visitors in Eastern culture spiritually and visually.

All in all, this project is not only a place to display real estate information, but also an embodiment of unique cultural significance and aesthetic pursuit, where people can achieve inner peace and spiritual sublimation.

Credits

Co-founder & Design Director
Ying Rui
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