Dreams Alive

In an era where mass media increasingly permeates every aspect of individual life, the internalization and re-innovation of Internet culture have become a widespread cultural phenomenon.
The project draws inspiration from the designer’s deep insight into individual expression of anxiety in social media. Compared with other posts, dream-related ones are more authentic and pure, which reflect subconscious anxieties and desires in an unnoticed manner. Based on that, the project delves into the complex relationship among digital identities, dreams and the self, revealing how individuals reshape their self-perception in the digital public sphere and how digital identities interpret dreams.
In terms of technology, this project employs NLP (Natural Language Processing) techniques to systematically organize and process data from Weibo; by virtue of LDA (Latent Dirichlet Allocation) and sentiment analysis datasets, it accurately captures Weibo users’ subconscious interests and emotions; corresponding paintings are selected according to specific images in dreams to train LORA models, aiming to visualize dream descriptions. The final output integrates Weibo data, dream descriptions and AI-generated paintings, presented in the form of a publication. The cover of the publication ingeniously incorporates the word association network based on user data from Weibo, visually demonstrating the connections and interactions among users. The inner pages, through the combination of text and visual content, display dream descriptions and AI-generated paintings, serving as an artistic reflection on how digital culture deeply permeates individuals’ daily life and subconscious mind.