London Design Gold

2025

Play Safe

Entrant Company

Freelance

Category

Architectural Design - Conceptual 

Client's Name

Country / Region

United States

During this pandemic all public parks have been closed because they could not sufficiently promote social distancing. A park as a public space not only allows people to learn and improve themselves, but also offer a place to communicate and relax. We developed a playful idea of using simulated rounded, isolated figures and cluster them all together to create the site. In the final product, users are traveling within this cluster, while being discouraged to cluster themselves. How does a public area could be shaped according to social distancing rules? A decentralization strategy has been implemented to create several spaces and pathways to distribute clusters of people into small groups or individuals. Circular divisions create ever changing functions and forms through intersections and redirection. The center of the circles are less accessible to discourage our natural tendency to cluster at a center. Instead users travel and rest within varying rings around the center. It is a flexible design that offers a response to the uncertainty of tomorrow’s public space.

More Gold Winners
Product
2025
London Design Awards - Explore China Multifunctional Board Game Set

Entrant Company

Zhejiang Jiahe Toys Co., Ltd.

Category

Product Design - Toys

Communication
2025
London Design Awards - CAA+ Bay Area Aesthetic Education Center
CAA+ Bay Area Aesthetic Education Center

Entrant Company

IMAGRAM Design

Category

Communication Design - Employer Branding

Product
2025
London Design Awards - TemPolor Melo-D Smart Guitar
Guangzhou Huancheng Cultural Media Co., Ltd.

Entrant Company

inDare Design Strategy Limited

Category

Product Design - Hobby & Leisure

Product
2025
London Design Awards - HP EliteBook Ultra 14 AIPC

Entrant Company

HP Inc.

Category

Product Design - Computer & Information Technology