London Design Platinum

2025

NEATMAX Ultra Series Whole House Water Purification System

Entrant Company

Shanghai Nashu Industrial Co., Ltd

Category

Product Design - Home Appliances

Client's Name

Country / Region

China

The NEATMAX 37L High-Capacity Resin Water Softener is a household water treatment solution designed to combine performance, convenience, and sustainability. Targeting the growing demand for high-efficiency home water softening, the product features a large 37-liter food-grade resin tank that significantly extends regeneration cycles, reducing both maintenance frequency and operating costs.



Its modular design simplifies installation, enabling most users to complete setup without professional assistance. Internally, the unit integrates an advanced intelligent control system, while the front-mounted LCD touch interface provides real-time status updates on water softening levels, resin life, and regeneration timing. This intuitive interaction enhances user confidence and transparency in daily use.



In response to growing environmental concerns, the device incorporates a salt- and water-saving regeneration process and uses recyclable ABS housing material. These choices reflect NEATMAX’s commitment to sustainable design and responsible resource use.



What distinguishes this product is its balanced design: it solves practical pain points common in traditional water softeners—such as small capacity, frequent upkeep, and complicated installation—while introducing a modern, minimal aesthetic suitable for contemporary home interiors.



By aligning user-centric design, smart control, and environmental responsibility, NEATMAX continues to demonstrate how innovation in household utilities can both elevate daily living and promote sustainable development.

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