2025 Lynk & Co AutoShanghai

About The Entry

From its inception in 2016, Lynk & Co has consistently redefined the relationship between people, vehicles, and the world by incorporating cutting-edge technology and open-minded thinking into contemporary automobiles.

In 2017, Lynk & Co, with "trendsetting culture" at its core, launched the autoshow IP "Urban Playground” attracting many young users. In the past seven years, the product line and brand ecosystem have expanded, transforming this IP from the urban playground to a vibrant and creative modern metropolis. With the official introduction of Urban Playground 4.0—"Central Culture District", in 2025, Lynk & Co. elevated this evolution to a new level.

"Central Culture District" encapsulates the essence of the Lynk & Co brand in three dimensions:

1. The diverse forms of a modern metropolis: Showcasing a rich product matrix

2. High-quality spatial design: Conveying the pursuit of brand aesthetics.

3. Infinite changing interactive experience: Interpreting product stories and trend culture

For the booth design, various materials and light-shadow art are used to create an urban atmosphere with a strong sense of internal transparency. It also creates an ever-changing immersive experience by combining modular design and multimedia technology. This ecological space will connect more people and content in a more open way, letting every visitor explore the endless possibilities of city life.