London Design Silver

2025

What Cheer Flower Farm

Entrant

Haoyu Li, Xiaoqi Shen, Yuanyuan Cao

Category

Architectural Design - Conceptual 

Client's Name

-

Country / Region

United States

About The Entry

This project involves the development of a mixed-use building for the Providence-based organization, What Cheer Flower Farm, aimed at expanding its operations with additional spaces for growing, processing, and shipping flowers globally.

Situated next to the highway, the project site was previously isolated from the surrounding community, resulting in a lack of vitality. Therefore, this initiative seeks to create new retail and office spaces while revitalizing the area through the introduction of a vertical green facade, a flower shop, an auditorium, offices, classrooms, and a series of community gardens and greenhouses.

The project began with the concepts of “weaving” and “interlocking,” which were then translated into two different languages with shared roots. This idea is reflected in the vertical green facade system, which not only enhances the organization’s identity but also fosters an energy-efficient environment. The use of ceramic rods as the primary cost-effective material contributes to the building's structural integrity by minimizing additional loads. Their waterproof nature makes them ideal for a green facade, facilitating the transport of water from the roof to the planters.

The design of the exterior and rooftop embodies the concept of a self-sufficient community, encompassing the processes of farming, harvesting, processing, and selling, while also encouraging community engagement. What Cheer Flower Farm transcends mere commercial space; it aspires to be a welcoming destination for all flower lovers.

Credits

Architectural Designer
Xiaoqi Shen
Architectural Designer
Yuanyuan Cao
Chief Designer
Haoyu Li
More Silver Winners
Fashion
2025
London Design Awards - Armadillo Series

Entrant

Hunan Wangong technology Co., LTD.

Category

Fashion Design - Footwear

Product
2025
London Design Awards - Whisper Three-Layer Composite Steel Kitchen Knife

Entrant

Shenzhen Muzhitang Biotechnology Co., Ltd.

Category

Product Design - Kitchen Accessories / Appliances

Product
2025
London Design Awards - Pasta By Design
Chloe Kang

Entrant

Central Saint Martins - University of the Arts London

Category

Product Design - Sustainable Living / Environmental Preservation

Interior
2025
London Design Awards - Boundless

Entrant

GANDAN DESIGN

Category

Interior Design - Office