One's Member Deep Breath Car Air Freshener Cup

This series of car fragrances centers on visual art, with themes such as “Reverse Paris,” “Zen Tea,” and “Osmanthus Oolong” expressed through urban nightscapes, ink-wash landscapes, and autumnal countryside illustrations. The packaging translates scent into immersive visual scenarios, allowing users to enjoy a multi-sensory experience within their vehicle. The overall concept embodies a fusion of “functional minimalism + visual artistry,” balancing practicality with aesthetics and elevating the in-car fragrance experience.

The product prioritizes user experience: the fragrance cup is lightweight and minimalistic, while the folding packaging ensures easy opening and storage. The innovative “scent preview hole” allows users to smell the fragrance without opening the box, enhancing purchase confidence. By aligning with ergonomic handling and ensuring safety, the design addresses the industry issue of “blind purchases” and improves convenience and comfort in car fragrance use.

The packaging uses 300g matte laminated composite white card with double black paper backing, balancing print precision and structural strength. The fragrance cup is crafted from matte PP injection molding, complemented by sophisticated techniques such as UV coating, reverse UV, cold stamping (blue-gold/silver/matte gold), and embossed labels. These innovations enhance tactile and visual richness, reinforce product quality, and achieve a high degree of integration between technical performance and aesthetic expression.

The design centers on artistic illustrations combined with PANTONE specialty colors (286C deep blue, 877C silver, 7752C warm yellow) against black backgrounds to create striking visual contrast and memorability. Styles vary from urban realism, ink-wash landscapes, to countryside figurative scenes, corresponding to fragrance moods. The minimalist fragrance cup contrasts with the artistic packaging, balancing sculptural presence with modern aesthetics, and achieving harmony between function and visual appeal.

Through cultural themes such as “Zen Tea,” “Reverse Paris,” and “Osmanthus Oolong,” the series integrates Chinese ink culture, French urban culture, and natural countryside elements into everyday car accessories, enhancing consumer cultural literacy and aesthetic appreciation. Artistic packaging breaks the utilitarian homogeneity of car fragrances, encouraging the industry to consider the integration of “function + aesthetics + culture,” thereby promoting social aesthetic development and cultural dissemination.