London Design Gold

2026

Gardenia-Scented Floor Cleaning & Disinfecting Wipes

Entrant

Xiangjiamei (Jiaxing) Brand Management Co., Ltd.

Category

Packaging Design - Baby & Children

Client's Name

Country / Region

China

This product is designed around the concept of transforming cleaning into a ritualistic home experience, integrating vintage oil painting aesthetics with the refined elegance of contemporary Chinese design. Moving beyond the purely functional and tool-oriented visual language commonly seen in conventional cleaning products, it introduces greater emotional value and aesthetic warmth into everyday household routines. The packaging features blooming gardenias illustrated with classical oil-painting brushstrokes, blending natural floral imagery with the soft, understated elegance of modern Chinese aesthetics to create a fresh, soothing, and sophisticated visual identity. As a result, the product delivers both practical functionality and decorative value within the home environment.



The product adopts an innovative W-pattern embossed texture design, featuring multi-layered surface structures that enhance friction contact and dirt adsorption performance. This effectively improves the removal of dust, hair, and stubborn stains from floors, delivering a more thorough and even cleaning experience. Infused with a delicate gardenia fragrance, the wipes release natural floral notes while cleaning and disinfecting, bringing the warmth and freshness of nature into living spaces and creating a more comforting home atmosphere.



Designed for today’s fast-paced lifestyles, the product embraces a “clean + disinfect in one wipe” approach, offering a convenient, user-friendly experience tailored to efficiency-focused users. With a simple take-and-use process, floor cleaning and disinfection can be completed in a single step, transforming routine household chores into an experience that combines efficiency, aesthetics, and emotional well-being.

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