2024
”McDonald's Three Brothers“ Pop-up Store China
Entrant Company
牛油果设计 NYGDESIGN
Category
Architectural Design - Pop-Ups & Temporary
Client's Name
McDonald's
Country / Region
China
Team NYGDESIGN built three offline pop-up stores in Shenzhen, China, based on McDonald's classic products "French fries", "cones" and "Big Macs". The three pop-up shops adopt a block-cut style as a whole, adding lighting effects to transparent acrylic materials, like three lights lit in the city, sending warmth to all people passing by, thus arousing people's emotional resonance.
Credits
Entrant Company
HONOR
Category
Interior Design - Retails, Shops, Department Stores & Mall
Entrant Company
Answer Vision Graphic Design Consultants (Beijing) Co.Ltd
Category
Conceptual Design - Exhibition & Events
Entrant Company
Zuozhongyou Design Consulting Co., LTD
Category
Interior Design - Showroom / Exhibit
Entrant Company
Baidu Online Network Technology (Beijing) Co., Ltd.
Category
Conceptual Design - Artificial Intelligence (AI)