London Design Platinum

2024

”McDonald's Three Brothers“ Pop-up Store China

Entrant Company

牛油果设计 NYGDESIGN

Category

Architectural Design - Pop-Ups & Temporary

Client's Name

McDonald's

Country / Region

China

Team NYGDESIGN built three offline pop-up stores in Shenzhen, China, based on McDonald's classic products "French fries", "cones" and "Big Macs". The three pop-up shops adopt a block-cut style as a whole, adding lighting effects to transparent acrylic materials, like three lights lit in the city, sending warmth to all people passing by, thus arousing people's emotional resonance.

Credits

牛油果设计 NYGDESIGN
Xilan Yang
牛油果设计 NYGDESIGN
Li qi
More Platinum Winners
Product
2024
London Design Awards - AIMA A7
MA

Entrant Company

Aima Manufacturing & Technology

Category

Product Design - Automobiles / Vehicles

Interior
2024
London Design Awards - Crane Palace
Wuhan XianYun Catering Service Co.Ltd

Entrant Company

REUP ART DESIGN

Category

Interior Design - Restaurants & Bars

Product
2024
London Design Awards -  Serpent Brings Fortune

Entrant Company

Beijing Enha Cultural and Creative Co., Ltd.

Category

Product Design - Baby, Kids & Children Products

Architectural
2024
London Design Awards - The Folding Boat
Unbuilt

Entrant Company

X.C STUDIO

Category

Architectural Design - Conceptual