London Design Gold

2025

P9 Laundry Series

Entrant Company

Dreame Innovation Technology (Suzhou) Co., Ltd.

Category

Product Design - Home Appliances

Client's Name

Country / Region

China

Amid the prevailing trend of smart and high-end home appliances, this series redefines market value by centering on user needs, seamlessly blending modern, high-end, and intelligent design with human-centric innovation. This approach not only carves out a unique market position but also reinforces the brand's image as a pioneer in technological advancement.



Visually, the fully flush-integrated unit exudes premium craftsmanship with its deep gray VCM-coated steel panel, combining a soft-touch matte metal finish with a rich, dimensional visual depth. The 360° golden ring frame surrounding the window, crafted from brushed aluminum alloy, complements the semi-transparent gray glass, creating a refined interplay of light and shadow. The 10.88-inch TFT display offers an intuitive and smart interface, vividly displaying program details and laundry status. The layered program presentation and memory functions help reduce operation steps by 40%.



Functionally, the industry-leading drum diameter and detergent pre-mix spray system deliver deep yet fabric-friendly cleaning, addressing the core demand for performance without compromise. The built-in fresh air system and antibacterial drum work in tandem to create a healthier, hygienic washing environment. The system is automatically activated after washing if clothes remain unloaded for 30 minutes, circulating fresh air into the drum while intermittently tumbling to prevent moisture buildup and odors. This seamlessly satisfies the demand for high-quality lifestyles among contemporary consumers.

Credits

Ding Jie
Wang Nan
Yu Menglin
Xu Yuan
Huang Zhenghao
Wang Lingyu
Li Ning
Xie Xiaoye
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