2025
SPRING PLAYLIST
Entrant
Dany Vo
Category
Communication Design - Campaigns / Advertising
Client's Name
SHINSEGAE
Country / Region
South Korea
Gallery
About The Entry
Spring Playlist is a seasonal campaign created for Shinsegae shopping malls across Korea. Celebrating the spirit of renewal, the design blends delicate flower illustrations with Shinsegae’s iconic S-check pattern. This visual identity brought a sense of joy and gentle energy to 13 department stores nationwide. Inspired by spring’s soft colors and fresh atmosphere, the campaign invited shoppers to ease into the new season with warmth and optimism.
Featured Media
Credits
Entrant
JING DIRECTOR STUDIO
Category
Conceptual Design - Exhibition & Events
Entrant
Beijing Insight Brand Marketing Service Co., Ltd.
Category
Product Design - Art Installation
Entrant
HEFEI MIXC & Shenzhen WalkArt Creative Design Co., Ltd.
Category
Architectural Design - Public Art & Public Art Installation