2025
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The new UI for Coca-Cola Freestyle dispensers, Equinox, reimagines beverage dispensing for a global audience, blending iconic brand magic with intuitive simplicity. Purpose-built for flexibility, Equinox leverages adaptable layouts and engaging animations, to cater to diverse users across regions and platforms. It empowers discovery, immerses with modern aesthetics, and brings limited edition beverages to the forefront, making every pour fast, fun, and memorable for all.
Credits
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Perfume Papa Magic Lab Co., Ltd.
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Product Design - Beauty & Cosmetic Products
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Shenzhen Youke Creative Information Technology Company Limited
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Interior Design - Residential
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Belle Footwear (Shanghai) Co., Ltd.
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Fashion Design - Prêt-à-porter / Ready-made
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Transportation Bureau of Taichung City Government & CHU IDEA Ltd.
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Communication Design - Product and Service Branding