London Design Silver

2023

Tribe

Entrant

Tina Gada

Category

User Interface Design (UI) - Diversity & Inclusion

Client's Name

Country / Region

United States

Tribe, as a groundbreaking online platform, plays a crucial role in addressing the pressing mental health needs of LGBTQ+ individuals, particularly in South Asian countries like India. In these regions, where conversations around such issues are still relatively uncommon, the consequences can be alarming, with high rates of suicide, widespread suffering, and a prevalence of mental health challenges within the LGBTQ+ community.



Tribe serves as a lifeline by connecting over 10,000 LGBTQ+ individuals with specialized therapists who can provide essential support and care. The platform also curates a repository of educational resources, offering recommendations for books and films, which have been accessed over 50,000 times, enriching the lives of countless individuals.



Moreover, the sharing of success stories on Tribe has had a substantial impact, with a reported 40% decrease in self-reported feelings of isolation among LGBTQ+ individuals. This reduction in isolation fosters a profound sense of belonging and acceptance, actively contributing to the overall well-being of the LGBTQ+ community.



The far-reaching societal impact is evident as well, as discussions around LGBTQ+ issues are becoming more open and understanding, contributing to the reduction of stigma and discrimination. Tribe's dedicated efforts have helped create a more inclusive, empathetic, and supportive environment for LGBTQ+ individuals, fostering a brighter, more accepting future for the entire community.

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