London Design Silver

2024

Grotto Passage

Entrant Company

HM Design Studio, Inc.

Category

Interior Design - Office 

Client's Name

Stride.VC

Country / Region

United Kingdom

The Stride.VC office space design is the anti -venture capital office. In a sector were opulence is the norm, this space embraces the concept of wabi sabi, finding beauty in imperfection and simplicity. Rather than striving for luxury, the design celebrates the elegance of basic functionality and understated serenity. Each element reflects the team's ethos, emphasizing unity, necessity, and near-perfect execution. Consistent with Stride.VC's professional approach, the design embodies simplicity, functionality, performance, efficiency, and integrity.



The Stride.VC office design draws inspiration from Danish and Japanese principles, honoring nature and craftsmanship. Functionality, durability, and comfort are paramount, with materials blurring spatial boundaries to create a sense of expansiveness.

Each area serves a distinct purpose, guiding occupants through transitions of thought. At the heart of the space stands an olive tree, symbolizing unity amidst harmony. Walking through, one experiences a profound calm, fostering mindfulness and presence.

Timeless and nurturing, the design elicits a sense of connection—to oneself, to the companies Stride.VC invests in, and to the team's passion. It is a space that respects tradition, perception, and the power of the present moment.



The Stride.VC office design is purposefully curated, with each floor serving a distinct function. The ground floor promotes community and open conversation, enhancing creative thought. Moving up, the first floor is dedicated to focused planning and meetings, while the top floor provides a space for deep, introspective work. As occupants ascend, the atmosphere transitions from collaborative to contemplative, reflecting the progression of thought and purpose.

Situated in London’s bustling Marylebone district, this space acts as a magnetic force, drawing minds from all corners of the globe. Once a Victorian school for local children, its metamorphosis into a hub of global intellectual exchange symbolizes its enduring legacy as a place where diverse perspectives converge, ideas flourish, and connections are forged across borders and cultures.

More Silver Winners
Communication
2024
London Design Awards - Markus Lüpertz: Sins, Myths and Other Questions
HEREDIUM

Entrant Company

hej

Category

Communication Design - Printed Publications

Product
2024
London Design Awards - Aquapod Jacana

Entrant Company

Woodmax Ky Industries Corp

Category

Product Design - Healthcare

Architectural
2024
London Design Awards - Weight of Light

Entrant Company

Hao Chang & Cris Liu

Category

Architectural Design - Cultural

Communication
2024
London Design Awards - TATA TEA GOLD TEA TABLE BOOK - 2024
TATA CONSUMER PRODUCTS LIMITED

Entrant Company

Tree Design Pvt. Ltd.

Category

Communication Design - Media Kit / Sales Kit / Folder