2024
Entrant Company
Category
Client's Name
Country / Region
Here, art, technology, and texture come together to create Touch Tea's fundamental value, so that it can depict Tianjin's cultural milieu. Above all, the goal of the design is to build an inviting and avant-garde urban environment where people can fully immerse themselves in daily life.
As for the design of Touch Tea, the designer uses numerous washable stones, stainless steel, and red bricks to create a light, elegant, and appropriate space, providing a wonderful and pleasant realm on the one hand, and releasing each ritual sense of life one by one with the fragrance of tea on the other. This technique displays a precise insight into the texture of life.
Touch Tea promotes the continual and inclusive re-connection of people's actual feelings. The open, dispersed area brings cubism into architecture and presents it in a contemporary, original style, fostering greater contact and interaction that may accommodate the various needs of young people, including meeting, sharing, and discussing.
Unquestionably, the TOCOO Doku unique IP image is a potently symbolic and personally expressed statement of youth. In addition to conveying the novel and fashionable sensory enjoyment, it also demonstrates the brand's varied aesthetics and establishes a distinctive space style. It does this by utilizing avant-garde and innovative expression forms to impact infinite vitality, deconstructing and connecting the current artistic trend.
Touch Tea demonstrates how architectural morphology and urban planning theories are thought about, as well as how new technologies, materials, and thought trends are applied in architecture in line with the request of the trend's pioneer. The organic and transparent fusion of architectural components creates a distinctive language system that reacts to the changing modes of existence of things with spatial texture and encapsulates the anti-structure, anti-boredom, and anti-static attitude of the modern day.
Unquestionably, the unpredictability, alienation and nihility of human relations created by modernity are inherent conflicts. Touch Tea does not sidestep these conundrums; rather, it applies them to space experience, object change, subjective perception, and light and nature. Eventually, it gently resolves the inconsistencies using tea as the medium and architecture as the source of inspiration.
Credits
Entrant Company
ArchAeology Group
Category
Communication Design - Campaigns / Advertising
Entrant Company
B'IN LIVE CO.,LTD.
Category
Conceptual Design - Entertainment
Entrant Company
Fu Zheng
Category
Interior Design - Commercial