London Design Gold

2024

The Playlist

Entrant

Krit Design Club

Category

Communication Design - Communication Design / Other__

Client's Name

Country / Region

Indonesia

The Playlist is a multisensory experience merging fragrance and music to help you craft your own self-expression. By combining the two unlikely senses of sound and smell, you can tell the story of who you are.



You may not remember a name, but you will remember a smell; you will remember a tune. An unexpected pair it may be, music and perfume have become a part of us — a window to catch a glimpse of people’s story as you pass them by. With this understanding of the human condition and bona fide craftsmanship, The Playlist provides you a way to compose your own unforgettable window.



Whether you’re a Tchaikovsky, Fitzgerald or Morissey, we listen. We understand. We craft your orchestra to life with every fragrance.



The Playlist lets you hit every note. We make each and every one of them last.

Credits

Design Principal
Vincent Tanvis
Art Director
Juan Mathieu Bymogandhi
Copywriter
Natasya Christabel
Graphic Designer
Frederick Austin Millicent
3D Designer
Raven Ashley
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