YAOXIAOXING IP Image Design

About The Entry

YAOXIAOXING is the iconic IP image of Honor Store. Drawing inspiration from social activities in the digital world, it subtly combines the bonus points symbol and a starlike element, aiming to bring hope, power, and fortune to the store. This IP image conveys the idea of injecting endless social energy into a beautiful life and trying to build deep emotional ties with users.

YAOXIAOXING is set with a neutral gender for better acceptance. The identifiable features of the bonus points symbol are reserved, combined with a starlike element and a modern AI style, creating a trendy and tech-savvy character. For details, it adds knuckles and a torso, making YAOXIAOXING more vivid and expressive. The distinctive facial expressions close the emotional gap with users. The graceful buttock contrasts with its laid-back attitude, showcasing YAOXIAOXING's uniqueness.

YAOXIAOXING features a concave-convex shape that blends delicacy and force, reflecting its excellent social prowess and expanding more application scenarios. YAOXIAOXING has three unique spin-off characters: a space explorer, a leisure traveler, and a jungle adventurer, allowing users to find emotional resonance, thereby strengthening the bond with users. In addition, these multiple derivative characters can be used in accessories, garments, phone cases, etc., conveying both cultural and commercial values.