Flavors of Sichuan Peanuts

"Flavors of Sichuan Peanuts" is a food packaging that perfectly combines cultural inheritance, sustainability and harmonious coexistence between man and nature. While demonstrating the innovation of traditional culture, the work appeals to people to care for the earth. The secondary use of environmentally friendly materials reduces the generation of packaging waste, and the user gets a bird feeder after enjoying the product, obtaining emotional satisfaction and the fun of interacting with nature. The works extend the life cycle of packaging, arouse people's interest in traditional culture, and increase the added value of products. The purpose of the design is to combine China's ancient Shu civilization with modern life in an innovative way, so that more young people can understand the charm of ancient civilization, while solving the environmental burden brought by disposable packaging, and enhancing the connection between users and the natural environment. The design inspiration of the work comes from the "bronze bird" of Sanxingdui Site in Sichuan, China, which is a highly distinctive cultural relic in China with a history of 3,000 years and has attracted the attention and love of young people in recent years. The image of the bird and the product as well as the function after the second use are very appropriate - birds love to eat peanuts, bird feeding device. The decoration is also extracted from the pattern of bronzes, which is a combination of ancient Chinese civilization and modern design. After understanding the needs of consumers for environmental protection and culture, the author repeatedly optimized the shape and function to ensure that the packaging is beautiful, space-saving and easy to use. And cooperate with excellent manufacturers to ensure quality control and efficiency in the production process, and finally achieve the landing of the design concept. The unique shape and artistic sense of the works attract consumers who are interested in traditional culture; The dual function of the feeder enhances the practicality and sustainability of the product, attracts consumers who are concerned about environmental protection and nature, and enhances the use experience.