London Design Gold

2025

织音1953,Soulmate

Entrant Company

石家庄市晏钧设计有限公司YANJUN DESIGN CO.,LTD.,SHIJIAZHUANG

Category

Communication Design - Public Branding

Client's Name

Country / Region

China

“织音1953”项目位于石家庄市老棉纺厂旧址,旨在打造工业历史博览新标识、城市文化记忆聚集区、音乐及舞台艺术产业园区和城市新生活体验区。融合定位与美学,传递音乐主题、文旅特色和历史文化底蕴。Logo灵感来源于园区建筑、音乐韵律和纺织意象,将“Soulmate”图形化为律动线条,中文名“织音1953”结合复古风格,展现时代特色。通过“Soulmate”与“织音1953”的结合,实现时尚与复古的碰撞,同时体现现代感和时尚气息,成为音乐、文化和时尚的新地标。

The "Zhiyin 1953" project is located at the former site of the old cotton spinning factory in Shijiazhuang, aiming to create a new industrial history exhibition logo, a gathering area for urban cultural memory, a music and stage art industrial park, and a new urban life experience area. Integrating positioning and aesthetics, conveying music themes, cultural tourism characteristics, and historical and cultural heritage. The logo is inspired by the architecture, musical rhythm, and textile imagery of the park. The "Soulmate" graphic is transformed into rhythmic lines, and the Chinese name "Weaving Sound 1953" combines retro style to showcase the characteristics of the times. Through the combination of "Soulmate" and "Woyin 1953", the collision of fashion and retro is achieved, while reflecting modernity and fashion atmosphere, becoming a new landmark in music, culture, and fashion.

Credits

石家庄市晏钧设计有限公司
晏钧设计
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