2025
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Category
Client's Name
Country / Region
SweetSmile – Where Snacks Come to Life
SweetSmile is a plant-based snack brand that brings joy to healthy eating. The packaging turns food into charming characters with playful expressions and vibrant colors, giving each product a fun, approachable personality. This design approach breaks down the barrier between "healthy" and "fun," making nutritious choices feel exciting and lighthearted. SweetSmile’s identity is built around positivity—snacks that not only taste good, but make you feel good too.
Credits
Entrant
MCHUGS UK LTD
Category
Product Design - Toys
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Guangzhou Qiaomei Cosmetics Co., Ltd.
Category
Packaging Design - Cosmetics & Fragrance
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Beijing Shanhe Jinyuan Art and Design Stock Co., Ltd.
Category
Interior Design - Hospitality
Entrant
Transform Comms
Category
Communication Design - Websites