2023
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This bespoke watch protection film, FINEWATCHCARE(FWC) Pro, is as thin as a cicada's wings, as crystal-clear as a mirror, and as tough as a carapace, aiming to provide a tailor-made all-round shield for diverse wristwatch models while letting their natural beauty shine through.
FWC Pro excels in scratch resistance and self-healing capability due to the use of TPU, a favored material for making car paint protection films. As a thermoplastic elastomer, TPU can gradually revert to its original state once the deformation stress subsides, and rapidly recover from scratches when exposed to elevated temperatures. Despite its thinness of only 0.16mm and increased light transmittance of 92.8%, this film offers high-level protection with a puncture resistance of 23N and a tensile strength of 25mpa, striking a balance between reliability and aesthetic appeal. It can also block 99.9% of UV rays, preventing yellowing caused by prolonged sunlight exposure and sweat. It therefore remains crystal clear over time, showcasing the original beauty of the timepiece. Additionally, its coating is super-hydrophobic, oleophobic, and anti-fingerprint, providing unparalleled resistance against stains. Even better, the film boasts impressive adhesion measuring between 1900-2500gf; and its bottom layer is highly resistant to dissolution and erosion caused by oils or solvents, making it challenging for other substances to adhere in between. This ensures a seamless attachment to the timepiece's surface, and guarantees that no adhesive marks are left behind upon removal, ultimately preserving the timepiece's surface in a pristine, brand-new condition.
FWC never ceases in perfection in every detail. Each piece of the film is precisely tailored for a specific watch model, covering up to 210 different parts to offer ultimate watch protection. The rounded edges help the film hold in place longer whilst minimizing warping. More specially, the film is available in two textures — fully transparent and matte. The designer meticulously recorded the metal texture of different parts on each unique watch model, and selected the most suitable film material for each part accordingly, faithfully restoring the visual texture of the watch finish. FWC Pro goes beyond mere protection, serving as a stylish and personalized watch accessory.
Credits
Entrant Company
AdaptiveOS
Category
User Experience Design (UX) - Best Use of AI & Machine Learning
Entrant Company
Shanghai Sansi Electronic Engineering Co., Ltd.
Category
Product Design - Lighting
Entrant Company
Rob Mills Architecture & Interiors
Category
Interior Design - Residential
Entrant Company
Flying Fish Creativity(Taiwan)
Category
Service Design - Events