London Design Silver

2023

Pocket Garden

Entrant Company

Freelance UX Designer

Category

User Experience Design (UX) - Education

Client's Name

Country / Region

United States

Did everyone collect coins in a piggy bank during their childhood?

It's likely that many people had the common desire to open the piggy bank quickly and buy the desired item.

The focus was on the happiness that comes from the outcome, not from the process.



Before project, we asked ourselves, 'How can we make the process of collecting coins enjoyable for children?'

We realized that learning financial education is similar to gradually nurturing a plant through time and effort in gardening.

So, we incorporated this concept into our service called Pocket Garden.



Pocket Garden is designed to provide children with a sense of enjoyment in the process of collecting coins.

By completing missions assigned by their parents, children earn coins for gardening and use them to learn not only financial education but also responsibility and a sense of achievement. The missions are symbolized by the 4 stages of a plant: seed, stem, tree, and flower, and are categorized into different categories such as etiquette, housework, digital detox, and self-development.

Children will grow up while completing missions and learn how to effectively engage in gardening based on the rewards or punishment they receive depending on their mission performance.



Pocket Garden will help children gradually grow up as they complete missions in the real world.

Credits

Freelance UX Designer
Sophia Ko
Freelance UX Designer
Moonyoung Kim
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