2025
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The Float Arctic-Goose Down Shell draws inspiration from the natural hues of glaciers, snow-capped mountains, and cloud seas. It features four distinct colorways, Twilight Purple Glow, Snow-Cobalt Blue, Cloud-Peak Black-Gray, and Blazing Rock Orange, each evoking polar landscapes like dawn and dusk snow mountains, volcanic crater lakes, and cloud-shrouded peaks. Breaking away from the traditional monochromatic look of down jackets, it showcases a unique metallic sheen.
The product is made of 40D glossy nylon checkered fabric, with filament yarns that deliver a metallic sheen and a high-tech look. Together with a wet coating process, the fabric achieves a water resistance rating of grade 4–5, maintaining grade 3 after washing. It endures over 50,000 abrasion cycles.
The down jacket is filled with 90% goose down, offering a loft of 700+ and a cleanliness rating of 700+, making it lightweight and fluffy yet able to withstand temperatures as low as -30°C. Combined with a silver-ion snowflake thermal lining featuring a far-infrared emissivity of 0.92, it delivers a temperature rise of 2.0°C, balancing lightweight wear with outstanding warmth and comfort. It performs reliably in both urban outdoor settings and extreme cold environments.
The jacket’s back lining incorporates the patented Cloud-Ridge Inner Armor insulation cabin structure, featuring a three-dimensional layered down-filling design aligned with thermal ergonomics. This structure stabilizes core warmth through dynamic temperature regulation. The patented Heat-Moisture Balance structure on the back achieves an MVTR of 3000g/(m²·24h), quickly releasing heat and moisture during movement to keep the wearer dry and comfortable all day. The outer layer, made of windproof, waterproof, and abrasion-resistant fabric, effectively shields against wind, snow, and cold dampness. The jacket features three-dimensional tailoring that balances multi-layered winter warmth with a versatile, stylish silhouette. Its unisex design accommodates a wide range of body shapes.
The jacket features a double-layered windproof hood paired with a 13cm high collar and adjustable fasteners, enhancing warmth for the head and neck while adding a stylish, layered aesthetic. Elastic windproof cuffs and a waterproof two-way zipper allow for flexible adjustments during movement, minimizing heat loss and ensuring easy wear and removal.
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Xing Yi, Ni Wenjia, Qin Haiquan, Zhang Jinhua, Luo Lei, Hua Qing
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Communication Design - Brand Identity
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Beijing Houde Artworks Collection Co.,Ltd
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Product Design - Jewellery