London Design Gold

2025

I.P.S Functional Aesthetics Series

Entrant

Suzhou Xingtai Jiahai Technology Co., Ltd.

Category

Product Design - Fashion

Client's Name

Suzhou Xingtai Jiahai Technology Co., Ltd.

Country / Region

China

About The Entry

I.P.S Functional Aesthetics Series is designed for cyclists who pursue ultimate performance and style. We understand that every pedal stroke embodies a yearning for the unknown, and every conquest stems from an unwavering dedication to detail. This series seamlessly combines ergonomics, cutting-edge fabrics, and futuristic design, aiming to deliver an unparalleled cycling experience that helps you unleash limitless potential.

Ergonomic Design, Exquisite Tailoring: We integrate human-centered ergonomics into every seam, with raglan sleeve designs that break free from traditional constraints, offering unprecedented freedom of movement. The fabric meticulously conforms to your cycling dynamics, feeling like a second skin. The bib shorts feature a three-dimensional cut, providing an unparalleled fit. Without a single unnecessary piece of fabric, they offer riders an exceptional wearing experience, minimizing friction and enhancing comfort for effortless long-distance rides.

Lightweight Speed, Cooling Technology: The front panel utilizes 150g cooling fabric, bestowing superior aerodynamic compression properties that effectively reduce drag and boost speed. Even on hot summer days, it keeps you dry and refreshed, allowing you to experience the thrill of racing.

Italian Flair, Details Revealed: The sleeves and back are crafted from fashionable functional fabrics sourced from Italy. The rich jacquard texture not only provides excellent elasticity but also enhances air circulation, delivering outstanding breathability. The embossed pattern materials, also from Italy, exude understated luxury.

Ample Storage Space: We've innovatively integrated multi-pocket functionality into the design. The 3+2 rear pocket configuration meets your daily nutrition and tool-carrying needs. Even more noteworthy are the small storage pockets on the bib strap mesh, specifically designed for racing/exploring scenarios, providing secure storage for two-way radios. They prevent items from falling out and do not impede body movement while cycling, ensuring a more relaxed and confident journey of exploration.

Credits

Rumi Lu
Kaino Qu
Jalene Feng
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