London Design Silver

2025

Trial Tails

Entrant

Yipeng Liu & Shuxuan Li

Category

User Experience Design (UX) - Experimental / Innovative

Client's Name

Country / Region

United Kingdom

Trial Tails is an award-deserving immersive platform that tackles the social crisis of pet abandonment at its root. We move beyond awareness campaigns by enabling potential owners to ethically "test" the full responsibilities of pet care through a high-fidelity VR simulation integrated with a groundbreaking digital twin ecosystem.



Users nurture a virtual pet with realistic needs, while our proprietary digital twin collar synchronizes health data between worlds. An intuitive dashboard visualizes everything from sleep cycles to hydration, teaching scientific pet care. Furthermore, our digital twin furniture system allows users to design the perfect pet space in VR with a direct link to e-commerce, bridging virtual planning and real-world preparation.



This is not a game; it is a forward-thinking decision-making tool. By making the long-term commitment of time, cost, and emotion tangibly experienceable, Trial Tails transforms impulsive decisions into informed, responsible commitments. We are not just designing a product—we are designing a future where every pet adoption begins with understanding and ends in a forever home.

Credits

London Communication Of College
Yipeng Liu
London Communication Of College
Shuxuan Li
More Silver Winners
Product
2025
London Design Awards - Kabel Inorganic Decorative Paint
Hui Wang, Dong Wang

Entrant

Guangdong Kabel New Material CO.,LTD

Category

Product Design - Home Furniture / Decoration

Conceptual
2025
London Design Awards - Pha-Jiu:Every Mesh Feeds One Person
The General Association of Chinese Culture Taipei ; Lienchiang County Government

Entrant

Wata Ltd.

Category

Conceptual Design - Exhibition & Events

UX Design
2025
London Design Awards - INFINITE BORDERS —— Cross-scenario game social media

Entrant

NetEase(HangZhou)Network Co Ltd

Category

User Experience Design (UX) - Games - Multiplayer

Communication
2025
London Design Awards - Platinum BLACK

Entrant

PASSTO CREDIT LIMITED

Category

Communication Design - credit card