2026
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Viella is a lightweight umbrella accessory that uses subtle light guidance to transform rainy days into moments of urban exploration. It encourages you to step outside and rediscover the city, even when it rains.
Designed for the AI era, Viella reimagines the umbrella as a companion that helps you embrace the weather and see familiar streets in a new light.
Credits
Entrant
Wenyuan Gu
Category
Packaging Design - Beauty & Personal Care
Entrant
SFC Group
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Communication Design - Campaigns / Advertising