2026

Safe S3X 4U

Entrant

Samraddhi Shrotriya

Category

Communication Design - Campaigns / Advertising

Client's Name

Self-initiated

Country / Region

United States

Safe S3X 4U is a self-initiated brand identity for sexual health communication targeting young women. It challenges the clinical visual language that dominates public health design by borrowing from luxury editorial and fashion publishing, treating sexual health as an act of self-respect rather than a medical obligation. The identity spans typography, color, campaign objects, and billboard applications. Winner of the 2026 GDUSA Digital Design Award.