London Design Gold

2023

Sweet Tooth

Entrant

Shijia Luo

Category

Communication Design - Communication Design / Other__

Client's Name

Country / Region

United States

In the enchanting words of Cher, uttered during her iconic interview in 1996, she unveiled a profound truth: "Men are luxury...like desserts," while humorously declaring, "Mom, I am a rich man!" These words, tinged with jest, stirred something profound within me, igniting a fiery inquiry into the unjust burdens imposed on women. Why must we endure such unfairly demanding expectations?



From this seed of inspiration, a brilliant vision has sprung forth—a social course organization named Sweet Tooth. Our purpose is clear: to narrate the enthralling tale of women's unwarranted expectations in a lighthearted, teasing manner on the vast canvas of social media. We shall weave a symphony of satire and humor, using laughter as a powerful weapon to challenge societal norms.

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