London Design Silver

2024

Kaohsiung Rapid Transit Corporation Introduction

Entrant

Tainan University of Technology

Category

Communication Design - Corporate Profile

Client's Name

Kaohsiung Rapid Transit Corporation

Country / Region

Taiwan

About The Entry

KRTC also offers railway transportation and technical services including construction of MRT system and light rail, railway transport operation and land development in order to play a key role to promote public transportation, tourism and city image of Kaohsiung. KRTC will continue to fulfill its commitment to provide customer service and quality operation which bring more benefits for setting a new milestone of sustainable transportation in Kaohsiung Metropolitan Area. The book design is based on the overall traffic operation of Kaohsiung MRT Corporation. The cover design of this book uses circles to represent transportation in all directions, and straight lines to represent transportation routes and convenience. The blue color represents the image of the maritime capital, Kaohsiung. The technological, sensible and speedy blue gives our passengers a fast, convenient and happy image. The orange color Kaohsiung citizens and KRTC create a new future and pursue a new life together.

Credits

Tainan University of Technology
CHIA-HUI LIEN
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