London Design Silver

2023

Materns Schoolbag

Entrant

Shanghai Yinyang E-commerce Co.,Ltd.

Category

Product Design - Product Design / Other__

Client's Name

Country / Region

China

function:

1. meet the ergonomic design, all the bag's weight will be not only on kid's shoulder, also on the chest, waist and back to avoid the hunchback; 2. with extra 8 S-shaped sponge on back side and shoulder strap, they can fit kid's back perfectly no matter in any situation;

Outlook:

1. raw material is water proof and meet the European standard of Reach; 2. special designed lock by Materns itself, make the bag open and closed very simple way; 3. personalized cartoon picture and color of the bag make it more attachtive by kids; 4. reflective strap for safety in night

More Silver Winners
Service
2023
London Design Awards - Umbrella Tok Tok Plus
Cho Seyeon

Entrant

KOREA/TECH UNIVERSITY OF KOREA

Category

Service Design - Sustainability & Environment

UX Design
2023
London Design Awards - Focus

Entrant

Shuchen Wang

Category

User Experience Design (UX) - Best Use of Augmented Reality

Interior
2023
London Design Awards - Boulangerie Yorimichi

Entrant

Yusheng Interior Design & NANO LUCKY

Category

Interior Design - Renovation 

Communication
2023
London Design Awards - Noah's Ark: Merchandise for Pollock's Toy Museum gift shop

Entrant

Yu-Ching Chiu Illustration (Freelance)

Category

Communication Design - Communication Design / Other__