LI HE JIA ZHU GUEST HOUSE

About The Entry

The brand is a micro-hotel. Tainan, a city rich in culture and often referred to as an ancient capital, is ideal for in-depth travel experiences. The brand targets travel enthusiasts as its primary audience. Designers have seamlessly blended the unique historical landmarks of Tainan with the brand's spirit of "Welcome to Stay (LI HE JIA ZHU)," creating this project. Earth tones are used as a base to draw in the greenery and sunlight from outside, redefining the charm of the ancient city within a modern design framework. The natural ambiance is distilled into a series of refined silhouettes, warm and full of local character, allowing visitors to discover the joy of travel.

-Memories of Tainan: From a historical perspective, Tainan is rich in cultural heritage, and home to numerous cultural landmarks. The city has the highest density of temples in Taiwan, serving as a vital spiritual support for early settlers during challenging times. Designers have transformed classic buildings such as Chihkan Tower, Hayashi Department Store, Anping Fort, and Eternal Golden Castle into laser-cut silhouettes. The background is hand-painted with special paints and tools, such as sponges, to create a scene of blue skies and green fields. Finally, lighting is used to cast a warm glow through the window frames of the silhouettes, illuminating the image of Tainan as it lives on in the memories of the people.

-Flavors of the Ancient Capital: Tainan is famous for its culinary excellence. As street food culture becomes intertwined with tourism, late-night snacks become essential. Departing from the hotel design where the bed is the core, the designers have planned comfortable seating areas in every room type, using thoughtful layouts to enhance the sense of space. Beyond just a place to sleep, guests have a cozy spot to enjoy their late-night snacks, allowing the flavors of the ancient capital to linger on their tongues.