London Design Platinum

2024

iReel 2 Baitcasting Reel

Entrant Company

KastKing-Eposeidon Outdoor Adventure Inc.

Category

Product Design - Hobby & Leisure

Client's Name

KastKing-Eposeidon Outdoor Adventure Inc.

Country / Region

United States

The iReel 2 pushes the boundaries of traditional fishing reel design with its sleek, futuristic appearance. A low-profile, ultra-thin 40mm body and lightweight 7-ounce magnesium alloy frame highlight industrial beauty and showcase advanced technology. Its IPX7 waterproof smart control panel stays clear even in misty conditions, offering precision and attention to detail. The iReel 2 becomes a work of art in the hands of anglers, leading the trend in modern fishing gear design.

Material innovation is one of the core competencies of the iReel 2. It stands at the forefront of material innovation, featuring magnesium alloy for a frame that is 30% lighter than aluminum alloy and 55% harder than carbon fiber. This ensures superior strength and impact resistance, even under heavy loads. Paired with an ergonomic 90mm CNC aluminum handle and 45mm TPE extended knob, it provides anglers with an exceptional grip and torque control, making every cast a pleasure.

Equipped with a next-gen IFC digital braking system and a Triton MCU chip, the iReel 2 elevates intelligent control. The system manages spool speed across four stages—launch, ascent, flight, and descent—maximizing casting distance and accuracy. Six preset casting modes (Default, Distance, Large Profile Lures, Pitching & Flipping, Finesse, and Skipping), designed specifically for lure fishing, offer a tailored experience for long casts, finesse, and skips. Through the KastKing App, anglers can customize adjustments for personalized casting performance.

With Bluetooth connectivity, the iReel 2 pairs with the KastKing App to capture real-time data such as casting distance, speed, post-cast line-out, retrieval speed, and cadence. These insights can be stored offline and analyzed to help improve fishing techniques. Features like magnetic charging, real-time feedback indicators, and wireless OTA(Over-The-Air) upgrades ensure that the iReel 2 remains at the cutting edge of smart fishing technology.

Beyond innovation, the iReel 2 emphasizes environmental responsibility with its use of sustainable magnesium alloy. The magnetic charging design reduces energy waste, and its long-lasting battery—up to 150 days in hibernation mode—minimizes power consumption. The iReel 2 demonstrates a commitment to green technology while enhancing the fishing experience and promoting fishing culture for the future.

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