Oxygen Community

In this era where digital existence coexists with real-world loneliness, the Oxygen Community seeks to redefine the urban social ecosystem. This project aims to create a diverse, inclusive, and dynamic community space with a distinctive ‘breathable’ quality, offering people a relaxing environment to alleviate pressure and find a sense of belonging. Unlike traditional enclosed communities or single-function commercial spaces, the Oxygen Community is a complex of residence, culture, and leisure, which transforms ‘low-pressure socializing’ into tangible physical scenes and establishes a perfect closed loop of ‘online interest-based interactions—offline social gatherings’, thus attracting like-minded young people to live, communicate, and thrive together.

Visual representation is a crucial carrier of design philosophy. This project, breaking away from tech-inspired, cold color palettes typical of digital products, pioneers ‘Vitality Orange’ as an emotional anchor, which boosts mood and energy while avoiding visual fatigue or anxiety often induced by high-saturation colors, thereby fostering a relaxing social atmosphere. Beyond a signature element for the project, the color also serves as an implicit language for modulating social dynamics: it embodies restraint, rationality, and professionalism when contrasted with gray-white walls in business zones, highlights vitality and vigor when complemented by green plants in sports areas, and achieves a poetic aesthetic during rainy days in art districts.

The Oxygen Community aims to create a sanctuary where people can unwind and engage in organic social connections. Rather than forced conviviality, it cultivates natural interactions through a comfortable spatial layout and warm tones. Like an oasis amidst the bustling city, this space allows genuine human connections to flourish even in the fast-paced life.