2025
Entrant Company
Category
Client's Name
Country / Region
X Games is an annual action sports event spotlighting skateboarding, BMX, motocross, and snowboarding. This rebrand reimagines its visual identity for a new generation of riders and viewers. Inspired by the event’s “go extreme” spirit, the logo and type system use bold forms and exaggerated perspectives to reflect motion, risk, and the thrill of the unknown. The identity draws inspiration from the spirit of going extreme and exploring the unknown, incorporating angular forms that capture the dynamic movement of action sports.
Credits
Entrant Company
Shantou Times Decoration Design Engineering Co., Ltd.
Category
Interior Design - Home Décor
Entrant Company
LightUp Life Co., Ltd.
Category
Conceptual Design - Exhibition & Events