2025
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“Nut – The Nutcracker Boy” reimagines the beloved nutcracker figure as a modern cultural icon.
The project began with hand-drawn 2D sketches and evolved into a fully modeled and animated 3D character built with Maya, ZBrush, and Unreal Engine.
Bridging nostalgia and innovation, Nut preserves the warmth of the traditional toy while transforming it into a contemporary digital persona that embodies courage, creativity, and emotional resonance.
The design has been officially granted a design-patent certificate, affirming its originality and artistic form.
Beyond animation, Nut extends into a collectible card and tabletop game and presents strong potential for designer toy development, positioning it at the crossroads of digital art and tangible culture.
Through its refined craftsmanship and cultural storytelling, Nut celebrates how classic imagination can thrive within the language of modern design.
Entrant Company
Hangzhou Jumu Landscape Design Co., Ltd.
Category
Landscape Design - Residential Landscape
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Deutsche Telekom Design & Customer Experience
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User Experience Design (UX) - Brand Design & Identity
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GEM Integrated Marketing Co.,Ltd
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Architectural Design - Public Art & Public Art Installation
Entrant Company
Guangdong Zhaogao Metal Technology Co,.Ltd
Category
Product Design - Accessories