London Design Gold

2025

Nut – The Nutcracker Boy: A 3D Reimagining of Culture

Entrant

Hanke Studio

Category

Conceptual Design - Gaming, AR & VR

Client's Name

-

Country / Region

United States

About The Entry

“Nut – The Nutcracker Boy” reimagines the beloved nutcracker figure as a modern cultural icon.

The project began with hand-drawn 2D sketches and evolved into a fully modeled and animated 3D character built with Maya, ZBrush, and Unreal Engine.

Bridging nostalgia and innovation, Nut preserves the warmth of the traditional toy while transforming it into a contemporary digital persona that embodies courage, creativity, and emotional resonance.

The design has been officially granted a design-patent certificate, affirming its originality and artistic form.

Beyond animation, Nut extends into a collectible card and tabletop game and presents strong potential for designer toy development, positioning it at the crossroads of digital art and tangible culture.

Through its refined craftsmanship and cultural storytelling, Nut celebrates how classic imagination can thrive within the language of modern design.

More Gold Winners
UX Design
2025
London Design Awards - Forma

Entrant

Shengjie Wan - User Experience Designer

Category

User Experience Design (UX) - Best Visual Design - Aesthetic

UX Design
2025
London Design Awards - Pangram AI Detection

Entrant

Pangram Labs

Category

User Experience Design (UX) - Education

Interior
2025
London Design Awards - 2025 WTM London China Pavilion
Zhao

Entrant

Beijing Yinzhu Construction Engineering

Category

Interior Design - Exhibits, Pavilions & Exhibitions 

Product
2025
London Design Awards - Clean Sofa
Xu Tingwei

Entrant

Foshan Fei Li Shangpin Furniture Co., Ltd.

Category

Product Design - Furniture