2025
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This case is designed for the integration of soft and hard decoration. The overall space of hard decoration is developed in the form of a Song style garden tour, integrating the elegant and luxurious Song style with contemporary design elements. The soft decoration is designed in combination with the overall story line of hard decoration in the garden, combining the corporate culture of China Railway Group and the the Belt and Road.
The designer continues the overall spatial construction to the soft furnishings, creating an "artistic realm" inside and an "elegant and luxurious humanistic atmosphere" outside. The Xiong'an culture is extracted and relies on natural mountains and rivers, integrating local artistic context, and creating an urban Song Ya residence. Ronggu Shuo's current ritual sequence is Eastern Song Ya.
Extract inspiration from the Xiyuan Yaji map to create different sensory experiences for each space, incorporating the literati's four elegant elements into the space to increase the tone and storytelling of each space.
Credits
Entrant Company
牛油果设计 NYGDESIGN
Category
Architectural Design - Pop-Ups & Temporary
Entrant Company
iEgoArt Inc.
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Conceptual Design - Exhibition & Events
Entrant Company
Deutsche Telekom Design & Customer Experience
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User Experience Design (UX) - Customer Apps & Brand Identity