London Design Gold

2025

Songguo E-bike TDR1801Z

Entrant Company

Beijing Apa Kelan Technology Group Co., Ltd.

Category

Product Design - Automobiles / Vehicles

Client's Name

Country / Region

China

The TDR1801Z redefines shared mobility with a focus on "universal design, smart experience, and urban inclusivity."



Universal Design for All: The TDR1801Z is centered on "inclusive design," meticulously calibrated through ergonomics. Its coordinated layout—featuring a low footrest, elevated saddle, and well-positioned handlebars—ensures that users of different heights and genders achieve a natural, relaxed riding posture, effectively alleviating lower back and hip fatigue during long-distance rides.



A Clean and Highly Recognizable Aesthetic: The vehicle features a stain-resistant and fade-defying gray base, accented by yellow and white markings to balance visual cleanliness with high visibility. The paint incorporates an anti-stain coating technology that enhances the body's stain resistance and easy-clean properties, maintaining a tidy and attractive appearance even in rainy or challenging conditions. Smart-compliant parking recognition technology helps improve visual order and urban aesthetics.



Comfortable and Convenient Riding Experience: The TDR1801Z leverages the powerful torque from its high-performance motor, paired with a vibration-dampening effect achieved through the coordinated function of its frame and suspended chain structure, soft saddle, wide tires, and adjustable shock absorption system. This helps handle complex road conditions with ease, delivering a smooth and comfortable riding experience whether on bumpy cobblestone paths or steep slopes. It also introduces the innovative "one-touch return" feature, while allowing users to check battery level and remaining range simply by rocking the handlebar, thus streamlining the user process and enhancing convenience.



A Multi-Layered Riding Safety System: The vehicle utilizes a high-strength hybrid metal-plastic body for solid passive protection. The included smart helmet features a wear detection system to ensure proper usage. Active speed limiting and voice prompts provide real-time alerts during rides. The distinctive unique eagle-wing tail design doubles as a load detection module, effectively preventing unauthorized passenger carriage.

Credits

Tong Kaiming
He Jiasheng
Wu Dahai
Wang Daoyu
Zuo Xiang
Yang Gangjian
Qiao Peng
More Gold Winners
Interior
2025
London Design Awards - CSCEC Chenlu Cloud Rise

Entrant Company

SHI HE HUI ZI, FU YU MENG

Category

Interior Design - Residential 

Product
2025
London Design Awards - Flash Film Application Box

Entrant Company

Smart Devil Technology Co., Ltd.

Category

Product Design - Tools

Packaging
2025
London Design Awards - Anhe Series

Entrant Company

Guangzhou Qiaomei Cosmetics Co., Ltd.

Category

Packaging Design - Cosmetics & Fragrance

UX Design
2025
London Design Awards - CollabAgents
Xudong Xing, Jiahui Yu, Xianxi Liao

Entrant Company

Xudong Xing, Jiahui Yu, Xianxi Liao

Category

User Experience Design (UX) - Best Use of AI & Machine Learning