2026
Entrant
Category
Client's Name
Country / Region
Pet owners struggle to choose probiotics amid confusing strains and age recommendations, leading to low shelf identification efficiency.
This packaging system adopts a dual-coding logic of species and life stage. It covers cats (soft pink) and dogs (fresh blue) across junior, adult, and senior stages, with six anthropomorphic IP patterns. This achieves three-second consumer recognition.
The design applies structural innovation: each dose is sealed in a mini can for single-use hygiene and portability. Ten mini cans nest inside an ice-cream-bucket outer box, transforming daily supplementation into an unboxing ritual that invites social sharing.
The solution uses fully recyclable PP material, meeting international low-carbon standards. It balances commercial display, practical function, emotional aesthetics, and environmental responsibility—upgrading pet health packaging from container to caring companion.
Entrant
Graincloud Creative Design Ltd.
Category
Conceptual Design - Exhibition & Events
Entrant
IDA Technology Co., Ltd.
Category
Conceptual Design - Exhibition & Events
Entrant
Fang He | Roku, Inc
Category
User Experience Design (UX) - Work & Productivity