2025
Entrant Company
Category
Client's Name
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The product targets refined, modern women who value a sense of ritual in their lives. It breaks away from the uniformity of the kitchenware and redefines the cold, rigid image of traditional kitchen tools. Inspired by the graceful moose, it incorporates the animal’s rounded lines into the product’s design, giving the kitchenware a light, elegant, and dynamic presence. This transforms every use into a ritual-filled cooking experience, infusing urban women’s kitchens with an artistic yet practical aesthetic and emotional warmth.
The product also boasts ingenious functional design. The blade surface uses exclusive OTA silver-titanium technology and patented OPD antibacterial technology, delivering outstanding antibacterial efficacy and rust resistance for enhanced safety, hygiene, and durability. The knife set features a lightweight build tailored for female users, with smooth, rounded contours for a comfortable grip, reducing hand fatigue during prolonged use. The blade is made from premium 40Cr13 stainless steel, sharpened with a 15° V-shaped edge that improves sharpness by 30%, easily handling a variety of ingredients such as vegetables, fruits, and meats. Additionally, the knife block features an innovative three-section detachable structure for easy cleaning, finished with a leather texture that enhances both grip and aesthetics. Side ventilation openings ensure air circulation, keeping the interior dry and hygienic while effectively preventing mold growth and unpleasant odors.
This knife set strikes a perfect balance between aesthetic design and practical functionality, fulfilling the brand’s vision of “making cooking a pleasure”, whether it’s preparing delicate meals for oneself or everyday meals for one’s family.
Credits
Entrant Company
Transform Comms
Category
Communication Design - New Category
Entrant Company
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Category
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Category
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Entrant Company
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Category
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