London Design Gold

2024

Mountain God Game Character Design

Entrant

Beijing University of Chemical Technology

Category

Communication Design - Character Design

Client's Name

Country / Region

China

Centered around the Mountain Deity Jiaochong from the Sixth Volume of the Zhongshan Classics in the Classic of Mountains and Seas, this project involves conceptualizing characters rooted in Chinese traditional culture.A character design project inspired by Chinese traditional culture from "The Mountain God and the Proud Insect" is ongoing. It employs 2D/3D techniques to faithfully depict fantastical creatures from different angles, with added traditional Chinese elements for authenticity. This fusion of tradition and technology results in characters embodying unique traditional traits.

More Gold Winners
Interior
2024
London Design Awards - Jiangbeizui No.1 Courtyard Model Room
Chongqing Jiangbeizui Real Estate Co.,Ltd. 

Entrant

Chongqing Elements Interior Design Co., Ltd

Category

Interior Design - Installation

Architectural
2024
London Design Awards - The Art of Deformation
Hsin Yeh Architecture CO., LTD.

Entrant

Evermore International Design Co., Ltd.

Category

Architectural Design - Retails, Shops, Department Stores & Mall

Interior
2024
London Design Awards - Live in the Grey

Entrant

Initialday Interior Design

Category

Interior Design - Residential 

Product
2024
London Design Awards - SolarCam D1 Max

Entrant

SHENZHEN ZHILING TECHNOLOGY CO.,LTD

Category

Product Design - Safety